Read The Ultimate Survival Guide for Business in Japan

The Ultimate Survival Guide for Business in Japan

Philippe Huysveld

4.9/5 (23480 ratings)

Description:The first edition of this book was released under digital format (eBook) in 2014. In 2015, a second edition of the eBook was released, containing, besides minor changes here and there, two important additions: Chapter VII about “the Japanese Consumer Mindset” and Chapter XI about “3 Keys for Success in Japan”. In 2017, the third edition is being released with a new Table of Contents and a revision of Chapter XI, becoming “5 Keys for Success in Japan”.This book is targeted at business executives of companies:• approaching the Japanese Market, • reviewing their options in terms of Japan Entry Strategy, • already exporting to Japan (Indirect Sales) or, • already established and doing business in Japan (Direct Sales). In this book, we show: • That the Japanese Market is a great market to approach and that, provided the right methodology and marketing mix, there are great opportunities to seize in the long-term for foreign companies.• That it is necessary to get familiar with cross-cultural differences and to understand better your Japanese clients, their country, their culture and their business system. • How to market your products or services in Japan (B2C and B2B Marketing Guidelines). • Which Entry Strategies are available to foreign companies to choose from and guidelines for selection.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Ultimate Survival Guide for Business in Japan. To get started finding The Ultimate Survival Guide for Business in Japan, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: 152

Format: PDF, EPUB & Kindle Edition

Publisher: Lulu.com

Release: 2017

ISBN

Description: The first edition of this book was released under digital format (eBook) in 2014. In 2015, a second edition of the eBook was released, containing, besides minor changes here and there, two important additions: Chapter VII about “the Japanese Consumer Mindset” and Chapter XI about “3 Keys for Success in Japan”. In 2017, the third edition is being released with a new Table of Contents and a revision of Chapter XI, becoming “5 Keys for Success in Japan”.This book is targeted at business executives of companies:• approaching the Japanese Market, • reviewing their options in terms of Japan Entry Strategy, • already exporting to Japan (Indirect Sales) or, • already established and doing business in Japan (Direct Sales). In this book, we show: • That the Japanese Market is a great market to approach and that, provided the right methodology and marketing mix, there are great opportunities to seize in the long-term for foreign companies.• That it is necessary to get familiar with cross-cultural differences and to understand better your Japanese clients, their country, their culture and their business system. • How to market your products or services in Japan (B2C and B2B Marketing Guidelines). • Which Entry Strategies are available to foreign companies to choose from and guidelines for selection.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Ultimate Survival Guide for Business in Japan. To get started finding The Ultimate Survival Guide for Business in Japan, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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The Ultimate Survival Guide for Business in Japan

The Ultimate Survival Guide for Business in Japan

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