Read Marketing iPhone Apps: Getting Your App into Users' Hands

Marketing iPhone Apps: Getting Your App into Users' Hands

Rana June Sobhany

4.9/5 (28804 ratings)

Description:How do you get people to buy your iPhone app once the iTunes App Store has approved it? Software developers are not marketers, and yet thousands of them merchandise and sell their iPhone apps alongside more than 100,000 others in the App Store, perhaps the most influential marketplace of the decade. In this book, marketing expert Rana Sobhany walks you through the fundamentals of iPhone app marketing, including how to understand your audience and the best ways to communicate with them effectively.Whether you're an indie iPhone developer, an agency building iPhone apps for clients, an entrepreneur exploring mobile apps as a business opportunity, or a marketer interested in the mobile space, Marketing iPhone Apps is the definitive guide to finding success in the App Store.Learn how to position your app before you sell itCreate a marketing program and develop promotional materialsIdentify your audience and figure out how to reach themUnderstand the importance of metrics and market researchRevisit your marketing plan regularly to reinvigorate salesWe have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Marketing iPhone Apps: Getting Your App into Users' Hands. To get started finding Marketing iPhone Apps: Getting Your App into Users' Hands, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: 250

Format: PDF, EPUB & Kindle Edition

Publisher: O'Reilly Media

Release: 2010

ISBN: 144938028X

Description: How do you get people to buy your iPhone app once the iTunes App Store has approved it? Software developers are not marketers, and yet thousands of them merchandise and sell their iPhone apps alongside more than 100,000 others in the App Store, perhaps the most influential marketplace of the decade. In this book, marketing expert Rana Sobhany walks you through the fundamentals of iPhone app marketing, including how to understand your audience and the best ways to communicate with them effectively.Whether you're an indie iPhone developer, an agency building iPhone apps for clients, an entrepreneur exploring mobile apps as a business opportunity, or a marketer interested in the mobile space, Marketing iPhone Apps is the definitive guide to finding success in the App Store.Learn how to position your app before you sell itCreate a marketing program and develop promotional materialsIdentify your audience and figure out how to reach themUnderstand the importance of metrics and market researchRevisit your marketing plan regularly to reinvigorate salesWe have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Marketing iPhone Apps: Getting Your App into Users' Hands. To get started finding Marketing iPhone Apps: Getting Your App into Users' Hands, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Marketing iPhone Apps: Getting Your App into Users' Hands

Marketing iPhone Apps: Getting Your App into Users' Hands

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