Read Loyalty Myths: Hyped Strategies That Will Put You Out of Business -- And Proven Tactics That Really Work

Loyalty Myths: Hyped Strategies That Will Put You Out of Business -- And Proven Tactics That Really Work

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Description:In "Loyalty Myths"," " the authors have assembled 53 of the most common beliefs about customer loyalty - all of them wrong or misconceived! Each of the beliefs in this book is debunked with real-world examples. While other books speak in platitudes; this book is the only one to validate each proposition with real data.Granted unprecedented access to customer records from a variety of multi-national corporations. Through these records, Ipsos Loyalty was able to precisely track the impact of this customer-centric construct on actual purchasing behavior. The authors' findings and conclusions will stun business leaders around the world. The lessons learned from these provide a true guide for the proper use of customer loyalty.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Loyalty Myths: Hyped Strategies That Will Put You Out of Business -- And Proven Tactics That Really Work. To get started finding Loyalty Myths: Hyped Strategies That Will Put You Out of Business -- And Proven Tactics That Really Work, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: 256

Format: PDF, EPUB & Kindle Edition

Publisher: Wiley

Release: 2005

ISBN: 0471746835

Description: In "Loyalty Myths"," " the authors have assembled 53 of the most common beliefs about customer loyalty - all of them wrong or misconceived! Each of the beliefs in this book is debunked with real-world examples. While other books speak in platitudes; this book is the only one to validate each proposition with real data.Granted unprecedented access to customer records from a variety of multi-national corporations. Through these records, Ipsos Loyalty was able to precisely track the impact of this customer-centric construct on actual purchasing behavior. The authors' findings and conclusions will stun business leaders around the world. The lessons learned from these provide a true guide for the proper use of customer loyalty.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Loyalty Myths: Hyped Strategies That Will Put You Out of Business -- And Proven Tactics That Really Work. To get started finding Loyalty Myths: Hyped Strategies That Will Put You Out of Business -- And Proven Tactics That Really Work, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Loyalty Myths: Hyped Strategies That Will Put You Out of Business -- And Proven Tactics That Really Work

Loyalty Myths: Hyped Strategies That Will Put You Out of Business -- And Proven Tactics That Really Work

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