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Hidden in Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy

Erich Joachimsthaler
4.9/5 (19853 ratings)
Description:Companies must innovate to grow, but they often forget to look beyond their own brands. Take Sony, for example. Its success with consumer innovations like the Walkman blinded it to obvious changes in how, when, and where people wanted their music. Apple capitalized on those changes in demand with the iPod, providing a new way of listening to music and of managing one's entire music library. This book explains how you can spot these opportunities that are hidden in plain sight. It introduces the demand-first innovation and growth model that will show you how to become an unbiased observer of people's consumption and usage behaviors. Refining this skill helps companies generate organic growth through new products, services, solutions, and experiences that truly enhance peoples' lives. Revealing the innovative processes of such organizations as BMW, Zara, General Electric Healthcare, and Frito-Lay, Hidden in Plain Sight offers you a new approach to identifying and executing your company's growth strategy.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Hidden in Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy. To get started finding Hidden in Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
253
Format
PDF, EPUB & Kindle Edition
Publisher
Release
ISBN
1422163318

Hidden in Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy

Erich Joachimsthaler
4.4/5 (1290744 ratings)
Description: Companies must innovate to grow, but they often forget to look beyond their own brands. Take Sony, for example. Its success with consumer innovations like the Walkman blinded it to obvious changes in how, when, and where people wanted their music. Apple capitalized on those changes in demand with the iPod, providing a new way of listening to music and of managing one's entire music library. This book explains how you can spot these opportunities that are hidden in plain sight. It introduces the demand-first innovation and growth model that will show you how to become an unbiased observer of people's consumption and usage behaviors. Refining this skill helps companies generate organic growth through new products, services, solutions, and experiences that truly enhance peoples' lives. Revealing the innovative processes of such organizations as BMW, Zara, General Electric Healthcare, and Frito-Lay, Hidden in Plain Sight offers you a new approach to identifying and executing your company's growth strategy.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Hidden in Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy. To get started finding Hidden in Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
253
Format
PDF, EPUB & Kindle Edition
Publisher
Release
ISBN
1422163318
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